By Simon Hazeldine Salespeople often jump too quickly. Too quickly to the solution.Too quickly to the value proposition.Too quickly to the proof.Too quickly to the close. They are keen to…
By Simon Hazeldine Can a sales farmer be turned into a sales hunter? It is a question many sales leaders ask. Usually with some frustration. They look at their account…
By Simon Hazeldine For decades, sales teams have used a simple distinction. Hunters find new business. Farmers grow existing accounts. Hunters prospect, pursue, disrupt, and close. Farmers nurture, retain, develop,…
By Simon Hazeldine Preparation is one of the highest ROI activities in sales. It improves confidence.It sharpens questioning.It strengthens positioning.It reduces risk.It increases control. And yet, it is often rushed.…
By Simon Hazeldine Most sellers are not beaten by competitors. They are beaten by committees. Not because the committee is smarter.Not because the committee is hostile.Not because the seller has…
By Simon Hazeldine Most salespeople believe they run good discovery conversations. They ask questions.They take notes.They gather information. And yet, they still lose. Not because they did not ask enough…
By Simon Hazeldine In sales leadership, there’s an old enemy we love to hate: the competition. It’s easy to blame lost deals on market shifts, economic headwinds, or the aggressive…
By Simon Hazeldine Let’s cut to the chase: Your sales process, the one you’ve been following religiously for years, might be the very thing that’s slowing your team down, frustrating…
By Simon Hazeldine Consultative selling is one of the most powerful approaches in the B2B sales world. It shifts the focus from simply pitching a product to building a relationship…
By Simon Hazeldine If you want to improve your sales productivity and performance, then effective sales qualification needs to become an integral part of your overall sales strategy. Effective sales…